Turn a travel destinations shortfall into a competitive advantage
Kund
- Ramundberget Ski Resort
Projekt
Hospitality brand identity and concept
Kompetensområden & tjänster
- Insight & strategy
- Brand identity
- Interior design & planning
- Tender management
Ramundberget is an outpost literally on the border with the unpaved backcountry. Since 1936, this ski resort has been loved for its authenticity but urgently needed modernization. We aimed to turn the destination's shortfalls into competitive advantages, protect the foundations upon which the establishment had been built, and further strengthen the genuine soul and feel of the brand.
